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Augurian

Augurian
  • Services
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The Future of AdWords

Posted on April 22, 2014August 7, 2020 by Josh Becerra
Today our team was invited to participate in a livestream put on by Google entitled “The Future of Adwords”. During the event Google’s VP of Product Management for AdWords – Jerry Dischler – announced a couple of new initiatives that… Read More
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Google Partners – All Star SWAG

Posted on April 10, 2014July 8, 2020 by Josh Becerra
Check out what we just received from the Google Partners program! Some awesome SWAG related to this year’s World Cup in Brazil! Gotta admit – it is pretty fun being a part of Google’s Partner program! 🙂 by Josh Becerra… Read More
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Case Study: How we got a 45% increase in form submissions for a client.

Posted on March 31, 2014 by Josh Becerra
Here is a quick case study that we have put together to show how extremely important it is for any business to use conversion optimization and continually experiment with pages on their website. We have a client that provides an… Read More
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Monkey Island helps raise money for Bridge.MN

Posted on March 14, 2014July 8, 2020 by Josh Becerra
So today is “Pi” day 3/14 and the fun folks at CoCo decided to celebrate with a “pie luck” (instead of a potluck). In conjunction with this momentous occasion they also hosted a pie throwing contest. CoCo co-workers could pay… Read More
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Celebrating our Monkey Island Merit Badge Recipients!

Posted on March 5, 2014July 8, 2020 by Josh Becerra
Today marks the culmination of our first ever “MII Google Products Authenticated and Certified Merit Badge Program!” Basically we held a number of training sessions over the first quarter of this year for some of our fellow co-workers at CoCo… Read More
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Google Tag Manager – A Digital Marketer’s Best Friend

Posted on January 24, 2014August 7, 2020 by Josh Becerra
Tags have been used by digital marketers for quite some time to automatically capture and collect data about website users and what they are doing once they are on-site. Up until now, the problem has been that – in order… Read More
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How to track link clicks using Google Tag Manager

Posted on January 15, 2014August 7, 2020 by Josh Becerra
Today I sat down with Toby Cryns (otherwise known as The Mighty Mo!) to set up tag manager on his site – so that he could track how many web visitors click on a specific link. We had so much… Read More
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E-Commerce Analytics that Matter

Posted on December 30, 2013August 7, 2020 by Josh Becerra
With Cyber-Monday and the holiday retail frenzy behind us it is time to look back at your e-commerce analytics and compare 2013 to 2012. It is important to analyze this because if something worked or didn’t work you need to… Read More
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E-Commerce Checkout Usability

Posted on December 19, 2013August 7, 2020 by Josh Becerra
This past week I had the pleasure of participating in a discussion about the Baynard Institute e-Commerce checkout usability study entitled – “Exploring the Customer’s Checkout Experience” hosted by Michael Noble of Apruve. Michael did an awesome job leading the… Read More
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Give Thanks!

Posted on November 26, 2013July 8, 2020 by Josh Becerra
Ladies & Gents, this ain’t your ordinary, run of the mill, SEO blog post! Instead of posting yet another opinion about the art and science of online marketing – here at Monkey Island – we thought it only appropriate to… Read More
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AdWords Quality Score – Mystery Solved!

Posted on November 22, 2013August 7, 2020 by Colin Hirdman
What gets your ads to show higher than your competition? What reduces your cost every time your ad is clicked? What makes you sit back, kick your feet up on the desk and laugh at your competitors? QUALITY SCORE! Here… Read More
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Content Marketing’s dirty little secret…(shhhhhhh)

Posted on October 24, 2013August 7, 2020 by Josh Becerra
It goes without saying that marketing has gotten harder and harder over the years. We have gone from door-to-door sales people who had 2 precious minutes to capture the attention of their target audience to websites that now have less… Read More
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