Augurian Archives - Page 31 of 33

E-Commerce Analytics that Matter

Posted on December 30, 2013August 7, 2020 by Josh Becerra

With Cyber-Monday and the holiday retail frenzy behind us it is time to look back at your e-commerce analytics and compare 2013 to 2012. It is important to analyze this because if something worked or didn’t work you need to… Read More

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E-Commerce Checkout Usability

Posted on December 19, 2013August 7, 2020 by Josh Becerra

This past week I had the pleasure of participating in a discussion about the Baynard Institute e-Commerce checkout usability study entitled – “Exploring the Customer’s Checkout Experience” hosted by Michael Noble of Apruve. Michael did an awesome job leading the… Read More

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Give Thanks!

Posted on November 26, 2013July 8, 2020 by Josh Becerra

Ladies & Gents, this ain’t your ordinary, run of the mill, SEO blog post! Instead of posting yet another opinion about the art and science of online marketing – here at Monkey Island – we thought it only appropriate to… Read More

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AdWords Quality Score – Mystery Solved!

Posted on November 22, 2013August 7, 2020 by Colin Hirdman

What gets your ads to show higher than your competition? What reduces your cost every time your ad is clicked? What makes you sit back, kick your feet up on the desk and laugh at your competitors? QUALITY SCORE! Here… Read More

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Content Marketing’s dirty little secret…(shhhhhhh)

Posted on October 24, 2013August 7, 2020 by Josh Becerra

It goes without saying that marketing has gotten harder and harder over the years. We have gone from door-to-door sales people who had 2 precious minutes to capture the attention of their target audience to websites that now have less… Read More

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The Key Driver to Online Marketing Success – Getting into your customer’s mindset

Posted on October 23, 2013July 8, 2020 by Josh Becerra

I’ve participated in a lot of “strategy” discussions where the center of the conversation is the brand and what the brand is trying to accomplish online. Unfortunately these conversations don’t recognize that the key driver to online marketing success is… Read More

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MII Sponsors: WordUp 2013: An event for WordPress enthusiasts!

Posted on October 3, 2013July 8, 2020 by Josh Becerra

As many of you already know, Monkey Island. partners with Agencies, Web Design Firms, and Freelancers – helping them help their clients get to the next level with their online marketing. One group of people that are near and dear… Read More

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B2Bs – Its time to Create a Cultural of Measurement

Posted on September 26, 2013August 7, 2020 by Josh Becerra

Now more than ever you can measure just about anything and everything when it comes to your website – the path a visitor took to get to your site, how they interacted with your site, what actions (conversions) they… Read More

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Excerpt from our Understanding Urgency Webinar: Creating External Urgency

Posted on September 19, 2013July 8, 2020 by Josh Becerra

Recently we held a webinar on the importance of “urgency” and how it can impact conversions. We pulled an excerpt from the webinar that explicitly talks about “external urgency” and how companies are influencing consumers to buy online. Check it… Read More

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10 ways to make your landing pages better

Posted on September 12, 2013August 7, 2020 by Josh Becerra

Google is in the business of providing the most relevant results to people searching online. Through their algorithm they reward web pages that most closely match the searches being done. Because every web page stands on its own merit and… Read More

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Support your Campaign Goals with Landing Pages!

Posted on August 30, 2013August 7, 2020 by Josh Becerra

Recently I have been in conversations with a number of business owners who have been disappointed with the Ad Rank of their pay-per-click(PPC) ads. They have certain keywords that they want to show up for but find they are having… Read More

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Excerpt for our Boosting Relevance Webinar

Posted on August 23, 2013July 8, 2020 by Josh Becerra

Here is an excerpt from the fifth webinar in our webinar series entilted Conversions Count. This month we took a look at how to capture and maintain a visitor’s attention by creating a strong information scent trail – otherwise know… Read More

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Augurian

E-Commerce Analytics that Matter

E-Commerce Checkout Usability

Give Thanks!

AdWords Quality Score – Mystery Solved!

Content Marketing’s dirty little secret…(shhhhhhh)

The Key Driver to Online Marketing Success – Getting into your customer’s mindset

MII Sponsors: WordUp 2013: An event for WordPress enthusiasts!

B2Bs – Its time to Create a Cultural of Measurement

Excerpt from our Understanding Urgency Webinar: Creating External Urgency

10 ways to make your landing pages better

Support your Campaign Goals with Landing Pages!

Excerpt for our Boosting Relevance Webinar

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