How to Gain Momentum in Digital Marketing

“Start by securing small wins.” In this video, Augurian’s Director of Services Derrick Turner offers insight into how marketing teams can gain momentum with their digital strategy. Joined by Josh Becerra, he covers some of the essential elements for getting the ball rolling: Being able to articulate wins Having trust in your teammates Focusing on…

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Top 5 ways to boost leads and sales during covid19 epidemic

Top 5 Ways To Boost Leads and Sales During COVID-19

As the novel coronavirus (COVID-19) pandemic continues to disrupt lives around the globe, businesses and digital marketers are faced with a new set of challenges. And opportunities. Social distancing, while an important precaution, has already dramatically impacted the economy. Despite uncertainty across industries, lemons can still be juiced into lemonade with these five marketing strategies….

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coronavirus effect on marketing

Coronavirus Effect on Marketing

The full effects of Coronavirus (COVID-19) are still very much unknown. In the marketing world, we’re grappling with conference cancellations, budget re-allocations, supply chain or logistics issues, and working remotely among many other hurdles. The Coronavirus effect on marketing is quite unprecedented. In times like these, it’s important to know that you’re not alone as…

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New Auto-Tagging Feature in Facebook Ads

New Auto-Tagging Features in Facebook Ads

Tracking actions that users take on your website is a crucial piece of digital marketing. In this video, Managers Austin Voigt and Megan Upperman discuss… How to use Facebook’s new auto-tagging feature for conversion tracking. How it can potentially make your life much easier when placing and tracking ads. And what might have motivated Facebook…

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How Google's Optiscore will impact agencies premier partner status

How Google’s OptiScore Impacts Agencies’ Premier Partner Status

Google’s OptiScore, released in 2019, grades advertisers’ accounts on how well they adhere to Google-dictated “best practices.” In this video, Director of Services Derrick Turner talks about how the OptiScore will impact agencies’ Premier Partner status – and the implications this change will have on advertisers’ account performance. Explore more digital marketing tips, insights, and…

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seo-considerations-for-website-migration

SEO Considerations for Website Migrations

How can you keep your good cred with Google during a site migration? In this video, we’ll talk about what you should consider during a site migration in order to maintain your SEO value. Director of Organic Search Shinhee Son breaks down everything from site design to URL structure – and how it can impact…

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Build Innovation | Core Values Series

At Augurian, our core values are at the center of everything we do as a digital marketing agency. That’s why we’ve created a video series to highlight each of our company’s core values. In this episode, Augurian founders Colin Hirdman and Josh Becerra highlight what the core value Build Innovation means to the team – and…

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