The Augurian Blog

Explore Our Latest Digital Marketing Tips

Google Ads Bidding Strategies Explained [Updated 2020]

Understanding and creating your own Google Ads bidding strategies can be daunting, especially when you’re ready to scale with automated bidding.... Read More

Pillar Content Strategy That Works

In this blog you’re going to learn how our content team created a pillar content strategy that works. This piece of pillar content helped a... Read More

Competitor Keyword Research: 3 Ways (With Tools)

One of the most basic elements of a successful SEO strategy is competitor keyword research. The right mix of keyword research tactics can empower you... Read More

JOURNEY TOWARD A MORE INCLUSIVE WORKPLACE | LESSON #2 – BE PURPOSEFUL AND GET UNCOMFORTABLE

So much has happened inside and outside of the walls of Augurian since our first Journey Toward A More Inclusive Workplace post, back in January of... Read More

15 SEO Writing Tips For Killer Content

Creating high-quality search-engine-optimized (SEO) content can be integral to the growth of your business. Engaging SEO content can connect you with... Read More

‘How I Work’ Episode 7 with Eva Dixon

Episode 7 of How I Work features a conversation with Eva Dixon, Director or Marketing at Kipsu, a SaaS company that provides a unique customer... Read More

Why Customer Partnerships are Important for SaaS Companies

In one of our most recent ‘How I Work’ episodes, Eva Dixon, Director of Marketing from Kipsu, talked about why customer partnerships are... Read More

How to Gain Stakeholder Alignment

How to Gain Stakeholder Alignment How to gain stakeholder alignment is on the minds of many marketers these days. In the February 2020 CMO Survey... Read More

‘HOW I WORK’ EPISODE 6 WITH RAZA HASAN

In our sixth episode of How I Work, Josh sits down with Rasa Hasan, President and CEO of Timesolv Corporation. You’ll learn about how Timesolv came... Read More

Micah Perzichilli Selected As A Finance & Commerce Rising Young Professional of 2020

Every year Finance & Commerce selects 30 professionals throughout the Twin Cities as “Rising Young Professionals”. First, we’d... Read More

Learn About Digital Marketing

Organic Search (SEO)

Organic Search, or SEO, optimizes and grows your website so that you can rank higher in Google and drive revenue. Explore expert SEO tips on local SEO, technical SEO, on-page SEO, and e-commerce SEO.

Paid Media (SEM)

Paid Search, or SEM/PPC, places ads on sites like Google and Bing or social media channels like Facebook and LinkedIn to connect with prospects. Explore expert paid media tips on PPC, display ads, and e-commerce.

Content Marketing

Content marketing involves crafting search-engine-friendly content to nurture your audience along their customer journey. Explore our content marketing blog for tips on content strategy and measurement.

Marketing Analytics

Analytics tracks and measures your digital marketing performance so that you can make data-driven decisions. Explore our website analytics blog for expert tips on closed-loop, google analytics, custom reporting, and more.

Blog

Explore Our Latest Digital Marketing Tips

Google Ads Bidding Strategies Explained [Updated 2020]

Pillar Content Strategy That Works

Competitor Keyword Research: 3 Ways (With Tools)

JOURNEY TOWARD A MORE INCLUSIVE WORKPLACE | LESSON #2 – BE PURPOSEFUL AND GET UNCOMFORTABLE