Digital Marketing

It can be a challenge to gain traction right out of the gate when starting a new paid media partnership. Learn how our Augurs jump-start success for our clients faster by swiftly aligning on goals and allocating team resources. In… Read More

Roman emperors relied on ancient augurs to provide insight. Today, the team at Augurian has taken that concept to deliver sophisticated strategic digital marketing solutions that provide clients with clarity and confidence. Colin Hirdman, Augurian’s President, lays out the 6… Read More

“A lead only adds value to your business if they actually become business.” Your sales team should align with your digital marketing investments to drive the highest possible value to your business. In this video, Derrick Turner, Director of Services,… Read More

In this session, Derrick talks about a framework for optimal agency-client communication. This framework is based on the L.E.A.P Framework created by Dr. Amador from Columbia University. If improving agency communication with clients is important to you, then this video… Read More

The United States women’s national soccer team won their 4th World Cup title with a 2-0 win against the Netherlands on July 7th, 2019. The team overcame a lot of opposition both on and off the field, broke many records,… Read More

Reaching new customers online can be a challenge for B2B companies in 2018. We’ve found 3 tactics that are a great place to start in paid media to help you get more leads. 1. Facebook Remarketing To be fair, Facebook … Read More

Google’s annual “Year in Search” report gives us lots of insight into our search behavior in 2017. Not only is it very interesting to see the topics most frequently searched, but it can also help us understand topics and ideas… Read More

In order to see real results from SEO & SEM efforts, you need a website that makes it easy for the customer to do what you want them to. In digital marketing, we call this converting. Why? Because they are… Read More

The many areas of digital advertising can be confusing for people who are just getting started. To make things easier, we explain 27 definitions and acronyms that focus on two major areas of digital marketing, paid search and organic search.… Read More