maddy goeser augurian headshot

Maddy Goeser

Maddy is originally from Appleton, WI (yes, she is a Packer fan), but moved to the Cities in 2014. She graduated from the University of St. Thomas with a BS in Marketing and a BA in Spanish. During her free time, she enjoys traveling, going to concerts, petting dogs and exploring the city to find new things to do. Maddy also has a passion for craft beer and enjoys trying new local breweries (as there are quite a few here). Some of her favorites are Inbound, Dangerous Man and Barrel Theory.

Random Facts

  • Maddy’s favorite travel memory so far has been studying abroad in Havana, Cuba.
  • If Maddy could eat one thing for the rest of her life, it would easily be tacos.


Cover photo for the blog topic Google Ads Conversion Tracking

A Quick Guide to Google Ads Conversion Tracking

If you aren’t tracking conversions (important actions on your site) correctly within Google Ads, you are wasting your time and money. This guide teaches how to set up Google Ads conversion goal tracking in a few simple steps. Make sure that you are spending your ad dollars as efficiently as possible by providing Google’s algorithms…

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two individuals talking at law firm

App Exclusion Boosts CTR by 55%

A local law firm in a sensitive vertical was looking to increase the quality and quantity of their CTR by avoiding showing their video ads on mobile apps because many people don’t watch them and they drive accidental clicks. Our Paid Media team found a hack to collectively exclude ads from showing on all mobile…

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