Intermediate PPC

Our team has been busy living out one of our core values (Build Innovation!) and we’ve got 2 new amazing digital marketing tools to help you perform at your best! Google Search Ad Creation Tool Create, Align, and Publish Search… Read More

Understanding and creating your own Google Ads bidding strategies can be daunting, especially when you’re ready to scale with automated bidding. There’s so much more to bidding in Google Ads than setting and forgetting.  The right Google Ads strategy will… Read More

Google has announced they will be phasing out third-party cookies over the next two years. In this video, Augurian’s Derrick Turner sits down with Analytics Manager Megan Upperman, who breaks down how this major change might affect your customer data… Read More

Amazon represents a massive opportunity for e-commerce brands – but it can be tricky to find success on the ever-changing platform. Hear from Senior Analyst Jasmine Hippe about how we drove a 200% increase in return on Amazon for a… Read More

Tracking actions that users take on your website is a crucial piece of digital marketing. In this video, Managers Austin Voigt and Megan Upperman discuss… How to use Facebook’s new auto-tagging feature for conversion tracking. How it can potentially make… Read More

Google’s OptiScore, released in 2019, grades advertisers’ accounts on how well they adhere to Google-dictated “best practices.” In this video, Director of Services Derrick Turner talks about how the OptiScore will impact agencies’ Premier Partner status – and the implications… Read More

How will the turn of the decade impact your marketing plan? In this video, Sr. Manager of Paid Media Spencer Jahnke explains how to navigate your 2020 digital marketing strategy. Hear about 4 trends that will impact your paid media… Read More

Lead Form Ads Drive Results For High-End Business Senior Manager Jason Stempel explains how we drove a massive increase in leads for a client selling luxury products. Watch to find out how he used automated bidding on Google and lead… Read More

To dominate the Google Ads landscape in 2020, advertisers must be strategic with how they bid. In this video, Senior Analyst Arin Arpinar outlines four bidding strategies that will level up your Google Ads in 2020. Find out exactly when… Read More

After facing a series of lawsuits, Facebook updated its platform on August 26, 2019 for housing, employment, and credit ads – called the HEC restrictions update. This post details what you need to know about the new Facebook HEC Restrictions.… Read More