Augurian Archives - Page 18 of 33 - Augurian

Why Did We Choose “Have Confidence” As Our Tagline?

Posted on December 6, 2019July 8, 2020 by Augurian

We’re often asked why we chose ‘Have Confidence’ for our tagline. At Augurian, we work with our clients to provide clarity and confidence in their digital marketing investments. Learn from Josh Becerra (VP of Strategy) and Colin Hirdman (President) how… Read More

What Is Closed Loop Analytics & Why Do I Need It?

Posted on December 2, 2019July 8, 2020 by Augurian

From click to sale, closed loop analytics solves a problem digital marketers often face when developing strategies and analyzing results. In this video, Derrick Turner, Director of Services at Augurian, talks through some of the major benefits to using closed… Read More

Welcome Spencer Jahnke, Senior Manager – Paid Media

Posted on November 26, 2019July 8, 2020 by Augurian

We are excited to welcome Spencer Jahnke to Augurian as Senior Manager, Paid Media! Spencer’s thoughtful and advanced approach to media ensures his clients achieve continued growth. He has an innate ability to connect with his clients and understand exactly… Read More

#Untapped Recapped: Four Lessons From AdFed’s 2019 Women’s Leadership Panel

Posted on November 25, 2019July 8, 2020 by Augurian

Untapped 2019 Section by: Megan Upperman I recently had the privilege of attending AdFed’s Women’s Leadership Panel with a mixed-gender group of Augurs. For lack of better phrasing: it was awesome! My expectations for events like this are often relatively… Read More

How to Overcome Obstacles in Client Communication

Posted on November 21, 2019July 8, 2020 by Jasmine Hippe

It can be a challenge to gain traction right out of the gate when starting a new paid media partnership. Learn how our Augurs jump-start success for our clients faster by swiftly aligning on goals and allocating team resources. In… Read More

Augurs on the Town – Episode 5 with Michael Weber

Posted on November 19, 2019July 8, 2020 by Augurian

How well do your sales and marketing departments align? These teams often have different mindsets and incentives, but they must still come together to generate leads and drive revenue. In this episode of Augurs on the Town, we’re chatting with… Read More

The Intersection Between SEO and Your Marketing Funnel

Posted on November 15, 2019July 8, 2020 by Augurian

When SEO strategists overlook the journey of a buyer, they can miss out on opportunities to drive conversions for their clients. By understanding the intersection of SEO and your sales funnel, it’s possible to boost engagement at every level. In… Read More

Modern Augury: Augurian’s Framework for Success

Posted on November 12, 2019July 8, 2020 by Colin Hirdman

Roman emperors relied on ancient augurs to provide insight. Today, the team at Augurian has taken that concept to deliver sophisticated strategic digital marketing solutions that provide clients with clarity and confidence. Colin Hirdman, Augurian’s President, lays out the 6… Read More

What Digital Marketers Need To Know About CCPA & GDPR Rules

Posted on November 11, 2019July 8, 2020 by Megan Upperman

Do you know how if your marketing tech stack is GDPR compliant? Are you prepared for the new CCPA rules that go into effect on January 1, 2020? The California Consumer Privacy Act (CCPA) could spell trouble for unprepared companies… Read More

Aligning Sales With Digital Marketing

Posted on November 6, 2019July 8, 2020 by Derrick Turner

“A lead only adds value to your business if they actually become business.” Your sales team should align with your digital marketing investments to drive the highest possible value to your business. In this video, Derrick Turner, Director of Services,… Read More

‘How I Work’ Episode 1 with Tom Kincheloe

Posted on November 1, 2019July 29, 2021 by Augurian

In this first episode of Augurian’s SaaS Scoop series, ‘How I Work’, we’re chatting with Tom Kincheloe from SureSwift Capital. Tom tells us a little about where he’s seeing great returns on marketing dollars – and which tools he’s found… Read More

Augurs On The Town: Episode #4 with Mark Coronna

Posted on October 28, 2019July 8, 2020 by Augurian

Augurian’s Josh Becerra travels down to the beautiful Wisconsin countryside to chat about the evolving role of marketing leaders with Mark Coronna from Chief Outsiders. With a view of tranquil Lake Pepin, Mark shares his unique viewpoint on the evolving… Read More