Augurian Archives - Page 10 of 33

Augur Uses Conversion Rate Optimization Test to Improve Organic Traffic, Conversions, and Conversion Rate

Posted on April 13, 2021 by Augurian

Do you know the secret to increasing website conversion rates? Understand your visitors, users, and customers, and give them what they need. In today’s world, online traffic can be hard to come by and sometimes inconsistent. If you are unable… Read More

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SEO for SaaS: A Growth Strategy Guide

Posted on April 1, 2021April 15, 2022 by Augurian

Are you looking for ways to drive exponential growth for your SaaS business? Great SEO fosters exponential SaaS growth. If you are planning a new SaaS growth strategy that does not involve SEO, you may want to reconsider. Making the… Read More

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What is ARR?

Posted on March 23, 2021April 15, 2022 by Augurian

What is ARR and Why Does it Matter for SaaS Companies? Have you heard of ARR? Are you wondering if it is really a metric your SaaS company needs to measure? ARR, or annually recurring revenue, is a key metric… Read More

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Optimize Meta Tags, Improve Click Through Rate, Increase Return On Investment

Posted on March 18, 2021 by Augurian

One of the most important metrics a marketer should monitor when trying to optimize is the click-through rate. The reason why the click-through rate is so paramount in a successful campaign is that it shows how engaged your audience is.… Read More

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‘How I Work’ Ep 11 with Ken Marshall

Posted on March 17, 2021July 29, 2021 by Augurian

In this episode of ‘How I Work’, Josh talks with Ken Marshall, Chief Growth Officer and Managing Partner at RevenueZen. Ken’s shares his perspectives on why SEO and Content Strategy are so important – especially for SaaS companies. He identifies… Read More

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Augur Uses Content To Build Brand Awareness and Strengthen SERP Authority

Posted on March 11, 2021 by Augurian

Every piece of content should have a purpose. Are you trying to grow your audience? Build brand awareness? Strengthen your SERP authority? In this post we’re going to share how Augur Cassie Burke was able to do all three of… Read More

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What is MRR? A Complete Guide to Monthly Recurring Revenue

Posted on March 9, 2021April 15, 2022 by Augurian

MRR, or monthly-recurring-revenue, helps you understand your SaaS company’s health in a snapshot. In this article, we will explain what this metric is, how to calculate it for your own business, and exactly why it is so important to track… Read More

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Rand Fishkin at MnSearch Recapped: What Forces Shape Marketing In 2021?

Posted on March 4, 2021 by Augurian

What Forces Shape Marketing In 2021? On Wednesday, February 24th at the monthly MnSearch meeting, the Co-Founder of SparkToro Rand Fishkin spoke about the importance of working around barriers, created by tech giants, in the digital marketing agency. Rand guided… Read More

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‘How I Work’ Ep 10 with Billy Cripe

Posted on March 2, 2021July 29, 2021 by Augurian

In this high-energy and fun episode of ‘How I Work’ Josh talks with Billy Cripe, VP of Marketing at CIBO – a B2B SaaS company in the regenerative Ag and carbon credit space. You’ll hear Billy’s story about how he… Read More

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SaaS Churn: What it is, How to Calculate, and Industry Benchmarks

Posted on February 26, 2021April 15, 2022 by Augurian

SaaS Churn: What it is, How to Calculate, and Industry Benchmarks Acquiring new business is important, but retaining the clients you have is even more important to your SaaS company’s success. If you are reading this article, you are already… Read More

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Welcome Payson Merkel, Analyst – Paid Media

Posted on February 24, 2021 by Augurian

We are excited to welcome Payson Merkel to Augurian as Analyst – Paid Media! Payson graduated from the University of Oregon in 2019 and came back to the Twin Cities area after he graduated. Minnesota is home, Payson grew up… Read More

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‘How I Work’ Ep 9 with Chip House

Posted on February 18, 2021July 29, 2021 by Augurian

In this episode of ‘How I Work’ Josh talks with Chip House, CMO at SharpSpring, about the early days of digital marketing in the early 90’s. They discuss how digital has changed and the explosive growth of the Martech landscape.… Read More

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Augurian

Augur Uses Conversion Rate Optimization Test to Improve Organic Traffic, Conversions, and Conversion Rate

SEO for SaaS: A Growth Strategy Guide

What is ARR?

Optimize Meta Tags, Improve Click Through Rate, Increase Return On Investment

‘How I Work’ Ep 11 with Ken Marshall

Augur Uses Content To Build Brand Awareness and Strengthen SERP Authority

What is MRR? A Complete Guide to Monthly Recurring Revenue

Rand Fishkin at MnSearch Recapped: What Forces Shape Marketing In 2021?

‘How I Work’ Ep 10 with Billy Cripe

SaaS Churn: What it is, How to Calculate, and Industry Benchmarks

Welcome Payson Merkel, Analyst – Paid Media

‘How I Work’ Ep 9 with Chip House

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