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Augurian
  • Services
    • Paid Media
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    • YouTube SEO
    • Marketing Analytics
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  • Work
    • Case Studies
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baby holding hand in hospital

CTAs Increase Pageviews by 292%

Posted on June 8, 2023June 9, 2023 by Hannah MacNaughton
A birth center partnered with Augurian’s SEO content marketing team to increase organic traffic and pageviews to their blogs. To help them reach a wider audience through organic search, our Content Marketing Analyst, Hannah MacNaughton, created a strategic refresh of… Read More
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video camera filming

Optimized Thumbnails and A/B Testing Increased Video CTR by 95%

Posted on May 3, 2023May 25, 2023 by Steve Brockhaus
A local law firm aimed to enhance the visibility and performance of its client testimonial videos on YouTube. Augurian’s SEO team provided recommendations to improve the visual impact of the video thumbnails and conducted A/B testing to monitor the enhancements… Read More
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Augurian Blogs Drive 28,000 Local Sessions for Event Center

Posted on April 5, 2023 by Jonah Jelinski
A wedding and corporate event center partnered with Augurian’s SEO content marketing team to increase organic reach and local leads. To help them reach local customers through organic search, our Content Marketing Team helped create 23 blogs in 2022 which… Read More
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Guide to Performance Max Campaigns in Google Ads 

Posted on March 23, 2023March 23, 2023 by Payson Merkel
Performance Max campaigns, the all-in-one campaign type from Google, are here to stay. But are you equipped with the necessary skills to unlock their limitless potential? How do performance max campaigns work, and what’s all the hype about? When Performance… Read More
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descending museum stairs

Upper Funnel Campaign Leads to a 5 Month ROAS High

Posted on February 23, 2023 by Payson Merkel
A non-profit museum in Saint Paul that focuses on science education has been working with Augurian’s Paid Media team. The client was dealing with a lack of upper-funnel, traffic-driving initiatives since changing their focus to Conversions in 2022 and was… Read More
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inside of musuem

Ad Schedule Test Leads to a 14% Increase in Brand Search Revenue

Posted on January 31, 2023 by Payson Merkel
A non-profit museum in Saint Paul focused on science education is working with Augurian’s Paid Media team. The client was dealing with high weekday CPC’s and not maximizing budget on the weekend. We put non-brand search campaigns on an ad… Read More
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inside of doctor's room

Color Change in CTA Increases Conversion Rate by 18%

Posted on January 23, 2023 by Brandi Palechek
Augurian’s SEO team identified a potential opportunity for a small lift worth testing. A CRO test conducted on the homepage of a Twin Cities birth center revealed changing the color of the ‘deliver here’ CTA in the main site navigation… Read More
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set dining table with wine glasses

Removing Income Targeting Increases Engagement Rate by 18%

Posted on January 9, 2023 by Marci Ricklick
A small private dining company had goals to bring in consistent, high quality leads. Because this business was higher end, our Paid Media team started out by targeting the top 10% of household incomes in all but one of our… Read More
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law firm

Schema & Content Refresh Led to Market Share Domination

Posted on November 14, 2022December 5, 2022 by Steve Brockhaus
A law firm was looking to maximize visibility in the state of California before the end of the year. They are currently doing a large paid media push and while the targeted landing page for this campaign was doing well,… Read More
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ultrasound images of baby and a stethoscope

Single Blog Drives 19,800 New Users to the Site in Its First Two Months

Posted on November 7, 2022November 10, 2022 by Jonah Jelinski
A birth center partnered with Augurian’s SEO content marketing team to increase organic traffic and clientele. To help them reach a larger audience through organic search, our Content Marketing Analyst, Jonah Jelinski, created a strategic blog brief targeting the term… Read More
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computer and gavel

YouTube Optimization & Video SERP Feature Targeting Increased Visibility by 182%

Posted on November 2, 2022May 25, 2023 by Steve Brockhaus
A law firm is doing a large-scale marketing push in the state of California and asked us to look at their YouTube channel to identify opportunities for greater visibility of their video content. They wanted to ensure that their videos… Read More
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outside of home remodel project

A Single Blog Gains Over 3,000 Users in First Two Weeks

Posted on August 15, 2022August 29, 2022 by Jonah Jelinski
An exterior remodeling business for homeowners in Wisconsin partnered with Augurian’s SEO content marketing team to gain more local traffic. To help them reach a larger audience through organic search, our content marketing Digital Marketing Associate, Jonah Jelinski, created a… Read More
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