A non-profit museum in Saint Paul that focuses on science education has been working with Augurian’s Paid Media team. The client was dealing with a lack of upper-funnel, traffic-driving initiatives since changing their focus to Conversions in 2022 and was looking at ways to adjust their strategy. Our Paid Media team took the liberty of adding an upper-funnel campaign back into the paid media mix for their Facebook/Instagram account and saw great results.
- Five-Month ROAS High (Return on Ad Spend) (5.92:1)
- In just one month:
- 234 Purchases
- $15.5k in Revenue
Senior Analyst, Paid Media at Augurian
Latest posts by Payson Merkel (see all)
- Guide to Performance Max Campaigns in Google Ads - March 23, 2023
