SaaS Archives - Page 2 of 4 - Augurian

SEO for SaaS: A Growth Strategy Guide

Posted on April 1, 2021April 15, 2022 by Augurian

Are you looking for ways to drive exponential growth for your SaaS business? Great SEO fosters exponential SaaS growth. If you are planning a new SaaS growth strategy that does not involve SEO, you may want to reconsider. Making the… Read More

What is ARR

What is ARR?

Posted on March 23, 2021April 15, 2022 by Augurian

What is ARR and Why Does it Matter for SaaS Companies? Have you heard of ARR? Are you wondering if it is really a metric your SaaS company needs to measure? ARR, or annually recurring revenue, is a key metric… Read More

‘How I Work’ Ep 11 with Ken Marshall

Posted on March 17, 2021July 29, 2021 by Augurian

In this episode of ‘How I Work’, Josh talks with Ken Marshall, Chief Growth Officer and Managing Partner at RevenueZen. Ken’s shares his perspectives on why SEO and Content Strategy are so important – especially for SaaS companies. He identifies… Read More

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What is MRR? A Complete Guide to Monthly Recurring Revenue

Posted on March 9, 2021April 15, 2022 by Augurian

MRR, or monthly-recurring-revenue, helps you understand your SaaS company’s health in a snapshot. In this article, we will explain what this metric is, how to calculate it for your own business, and exactly why it is so important to track… Read More

‘How I Work’ Ep 10 with Billy Cripe

Posted on March 2, 2021July 29, 2021 by Augurian

In this high-energy and fun episode of ‘How I Work’ Josh talks with Billy Cripe, VP of Marketing at CIBO – a B2B SaaS company in the regenerative Ag and carbon credit space. You’ll hear Billy’s story about how he… Read More

SaaS Churn: What it is, How to Calculate, and Industry Benchmarks

Posted on February 26, 2021April 15, 2022 by Augurian

SaaS Churn: What it is, How to Calculate, and Industry Benchmarks Acquiring new business is important, but retaining the clients you have is even more important to your SaaS company’s success. If you are reading this article, you are already… Read More

‘How I Work’ Ep 9 with Chip House

Posted on February 18, 2021July 29, 2021 by Augurian

In this episode of ‘How I Work’ Josh talks with Chip House, CMO at SharpSpring, about the early days of digital marketing in the early 90’s. They discuss how digital has changed and the explosive growth of the Martech landscape.… Read More

‘HOW I WORK’ EPISODE 8 WITH Arttu Haho

‘HOW I WORK’ EPISODE 8 WITH Arttu Haho

Posted on February 2, 2021July 29, 2021 by Augurian

Episode 8 of How I Work features a conversation with Arttu Haho, CEO of TrustMary USA, a SaaS company offering a customer feedback platform that helps companies gather feedback, measure NPS, get more reviews and use social proof to improve… Read More

Best Books for SaaS Founders and Startup Entrepreneurs

Posted on January 28, 2021January 28, 2022 by Augurian

“I read more than three hours almost every day. Most people won’t put in the time to get a knowledge advantage,” -mark cuban (American billionaire entrepreneur, television personality, media proprietor, and investor, whose net worth is an estimated $4.3 billion)… Read More

seo meta tags

How SEO Meta Tags Helped This SEO Double Revenue

Posted on January 26, 2021July 29, 2021 by Lydia Andresen

Meta Descriptions are often one of the first places that an SEO will look to optimize a website or a listing on the Search Result Page (SERP). Even though digital marketers have been using meta descriptions to improve their organic… Read More

Top 10 SaaS Calls To Action

Top 10 SaaS Calls To Action

Posted on January 21, 2021January 28, 2022 by Augurian

You are reading this blog right now due to a call to action. The title of “Top 10 SaaS Calls to Action” might have peaked your interest to see what successful tactics companies have used to create a call to… Read More

Types of Ad Fraud

Types of Ad Fraud All SaaS Marketers Should Be Aware of

Posted on January 13, 2021January 28, 2022 by Augurian

When it comes to bad digital – ad fraud is probably the most egregious act out there. So we’re going to highlight the eight types of ad fraud all SaaS marketers should be aware of. How Prevalent is Ad Fraud?… Read More