Importance of AdWords Quality Score

One of our mantras here at Monkey Island is “quality always supersedes quantity” so we thought it important to continue to educate our friends, fans, followers and partners about the importance of AdWords quality score. Here are two PDFs that we have put together that explain how quality score influences you AdWords Ad Rank and how it impacts your Cost-per-Click.

Determining Ad Rank
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Calculating AdWords Campaigns

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Take a look and you’ll see the importance of AdWords quality score on your overall monthly AdWords budget. If you’ve got questions, just let us know.

by Josh Becerra

President at Augurian
Josh Becerra
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