A luxury real estate brokerage partnered with Augurian’s SEO team to help them increase traffic through organic search after a migration in years past caused them to lose website content and 30% of their traffic. Our SEO team completed a website audit and competitive analysis to find the gaps and opportunities. We determined that headers, breadcrumbs, schema, internal links, and paragraph text would all need to be added. Our team created a plan with strategic guidance on creating all that content and more.
Once the content was added to their website and validated by our team, the results were almost immediate.
- An average keyword ranking improvement of 6 positions on search results
- Moving up an entire page in search results for high-traffic keywords
- 78% traffic improvement on updated pages
- 21% traffic improvement sitewide
These changes were so impressive that the luxury real estate brokerage chose to use our SEO team’s guidance to make the same updates on several of their other real estate brands.
