Vanco needed to generate more quality leads for their faith-based e-giving program, GivePlus. The company also needed to improve its ability to effectively track digital marketing efforts.
After implementing and improving tracking on Vanco’s site, Augurian rolled out a full digital strategy. The strategy was supported by the insights Augurian derived from the data being collected as well as Vanco’s strong institutional knowledge about faith-based organizations’ giving journeys.
Increase in leads year-over-year
Increase in e-giving
Within three months, we got a record amount of marketing qualified leads from PPC. Augurian has been instrumental in helping us significantly lower our cost per conversion. With the savings, we’ve been able to invest our advertising dollars in new platforms and continue to see impressive growth month over month.Jordan Meyers, Conversion Marketing SpecialistVanco
Our core focus is driving business growth and helping our clients meet and exceed their goals. But, it is not enough to have killer strategy and real traction on execution.
We truly partner with our clients to help them think smarter about digital and become more self-sufficient and, as a result, more profitable in everything they do. We’re proud of what we’ve accomplished together.
Ready to revolutionize your digital strategy and achieve strong, sustainable growth? Let’s talk