Edina Realty Organic Search Traffic

Challenge

Increase engagement and overall organic search traffic to property listing pages in the organic search channel.

Solution

Augurian’s SEO and paid search teams collaborated to test the effectiveness of organic search title tags and headline variations using Google paid search ads. Winners were isolated quickly and the winning headlines were applied to property listing pages on the site which improved their performance in the organic search channel.

7x

Annual
ROI

67%

Click-Through
Rate Increase
Augurian’s SEO sprint process has been incredibly helpful to my digital marketing team at Edina Realty... It’s always easy to see if and why we may be off track on meeting any goals and course-correct when necessary. I highly recommend Augurian and their extremely collaborative SEO process.
Hannah Kaeter
Hannah Kaeter

Our core focus is driving business growth and helping our clients meet and exceed their goals. But, it is not enough to have killer strategy and real traction on execution.

We truly partner with our clients to help them think smarter about digital and become more self-sufficient and, as a result, more profitable in everything they do.  We’re proud of what we’ve accomplished together.

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